Chegworth Valley is a family-owned and run fruit farm in the heart of the Kent countryside. The design aimed to create a design that would attract a larger audience, adapting to the ever-changing consumer habits and needs. I created the juice labels for three flavours (Orange, pomegranate and lime& elderflower) that are designed to reflect the brand values; specifically the handpicked aspect of the product which is the key imagery of the product. The design was further translated into online presence, packaging containers and advertisements.
Design developments
Orange flavour
Pomagranate flavour
Lime & Elderflower flavour
Summer bundle
Online presence
Advert. 1
